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Senior Strategist, Revenue Operations


ABOUT THE COMPANY
Compound Growth Marketing (CGM) is a marketing consultancy designed to help growing companies scale to $100+M in revenue by building sustainable demand generation systems. 
CGM develops strategy and implementation plans that help clients grow by analyzing & optimizing three key areas:  Deal Volume, Deal Process, and Actionable Insights.  Improvements in each of the areas compound on one another – leading to sustainable growth.  The outcome is a personalized Predictable Demand System™ that is tailored to each client’s resources, ambitions, and unique brand. The purpose of our Predictable Demand System™ is to generate new opportunities, put them through a repeatable system for qualifying and closing deals, then gather the insights to inform strategic decisions as you continue to invest in your vision for growth.  We have a track record of driving measurable results and best-in-class multi channel marketing solutions.

ABOUT THE ROLE

We are looking for someone with experience in a demand generation setting and a strong understanding of the sales and marketing funnel. Our team is very passionate and invested in driving revenue growth for our clients! We bring a unique perspective to our work because we are not career consultants, we’ve been in-house and dealt with sales & marketing teams and understand the need for quality leads, process and optimization of tech.  

RESPONSIBILITIES

 

  • Lead and deliver strategic workshops with client executive teams.  
  • Build and establish client relationships by acting as the lead day-to-day contact for client communication, running client meetings, statuses, and presentations.
  • Provide strategy and recommendations for multichannel marketing to drive demand. 
  • Collaborate with clients to gather data, insights and business knowledge to develop the overall demand generation strategy.
  • Providing ongoing industry best practices and strategic recommendations, and insights to drive incremental growth.  
  • Identify and communicate optimizations for the overall strategy and marketing plan.
  • Develop and establish a comprehensive set of Key Performance Indicators (KPIs) and benchmarks. 
  • Develop & present Quarterly Business Review (QBR) and other reporting for the client leadership team. 
  • Develop, implement a project roadmap, and collaborate with the internal team to execute the plan- bringing the strategy to life. 
  • Own the success of the performance against the KPIs and benchmarks, and the client’s growth. 
  • Establish strong working relationships with the internal and client team. 
  • Provide actionable insights and recommendations by analyzing the performance reports in partnership with the implementation team/analyst.
  • Respond to ad-hoc requests and inquiries from the client team. 

 

Requirements

REQUIREMENTS

 

  • 5+ years of demand gen leadership, sales or marketing operations experience in a B2B environment.
  • Experience with a variety of marketing automation, sales, and CRM tools; Hubspot, Salesforce, Marketo, Google Analytics, Outreach, Zoominfo, Mailchimp, or similar tools.
  • Ability to make judgment calls in an ambiguous environment.
  • Project or program management skills required to drive and coordinate initiatives, always keeping key stakeholders in the loop while managing scope. 
  • Ability to adapt in a highly-dynamic environment – prioritizing projects, defining milestones or KPIs. Driving results with ownership while keeping key stakeholders accountable.
  • Strong Business Acumen- able to make clear business cases for proposed solutions. 
  • Experience with driving results with multichannel marketing strategy.  (SEO, SEM, Paid Social, Owned)
  • Experience executing on ABM go to market strategy is a plus.  
  • Experience in the technology/software industry or agency experience is a plus.
  • An excellent communicator – you enjoy working with internal partners to solve problems with strong written and verbal communication skills.
  • Accountability – Strong ownership, follow-up and project management skills with proven ability to manage multiple deals and tasks simultaneously and experience in collaborating cross-functionally.
  • Innovative & Action-oriented – Ability to identify areas of improvement, then propose and execute necessary changes/optimizations.
  • Positive attitude & perseverance – always looking for a solution or a better way.
  • Excellent critical thinking, problem solving and data-driven decision making skills. 
  • Alignment with our core values: 
    • Always on offense – Proactive, actionably curious. With clients, we are pushing the tempo, not just taking orders.
    • Values ownership – Reliable; communicative, responsive, accountable. Always looking for improvement; wants feedback; growth-minded;
    • Optimistic – Optimistic; fun to work with; let’s get it done and not focus on the negative.
    • Empathetic – intuitive; critical thinking; user-driven. Humility; not “above” the day-to-day work. Being appreciative of the work of the team.
    • Understands the bigger picture – thoughtful approach, contextualizing problems, customizing the approach for the client with a tailored playbook.

Benefits

  • Fully Remote role
  • Unlimited PTO
  • Parental Leave benefits
  • Competitive Salary
  • Healthcare benefits
  • Home office stipend 



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