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Brand Partnership Manager China (m/f/d) / in Shanghai


Tasks
  • Develop and nurture strategic partnerships with influential Chinese brands in alignment with Pamela Reif’s vision and values.
  • Identify and negotiate collaboration opportunities that align with Pamela Reif’s brand positioning and target audience in China.
  • Leverage your network to secure brand sponsorships, endorsements, and co-marketing initiatives to drive brand awareness and engagement.
  • Collaborate closely with Pamela Reif to ensure consistent brand messaging and integration of partnerships into her content strategy.
  • Actively explore and capitalize on new trends and opportunities in the Chinese market to enhance brand exposure and reach.
  • Manage and maintain relationships with key stakeholders, including brand partners and social media platforms, to maximize marketing potential.
  • Monitor and analyze the performance of brand partnerships, providing insights and recommendations for optimization.
  • Stay informed about industry developments, market trends, and competitor activities to identify new partnership possibilities.
Requirements
  • Strong network and established relationships with Chinese brands and social media platforms, particularly within the fitness, lifestyle, and wellness sectors.
  • Proven track record in successfully developing and executing brand partnerships in the Chinese market.
  • In-depth knowledge of the Chinese social media landscape, including platforms such as Weibo, WeChat, Douyin (TikTok), and Xiaohongshu (RED).
  • Excellent negotiation and communication skills, with the ability to build and maintain strong relationships with diverse stakeholders.
  • Strategic mindset with a deep understanding of brand positioning, target audience, and market trends in China.
  • Analytical skills to measure and evaluate the effectiveness of brand partnerships and provide data-driven insights for optimization.
  • Flexibility and adaptability to navigate a fast-paced, ever-changing social media and marketing environment.
  • Fluency in both Chinese and English, both written and spoken.
Benefits
  • An urban, creative working environment
  • Many years of experience in the areas of management & social media
  • A young, up-and-coming team that you will help shape from day one

We are looking forward to your application!



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